2016 is promising to be the year for smarter digital strategy. Marketers no longer see digital as a distinct marketing field and they are moving to digitally led business models.... read more →
As a CMO of Apiumtech with a solid background in online world, I was invited as a Guest speaker to ESERP Business School to give a speech about digital luxury... read more →
M & E COMMERCE DEFINITIONS In the past few years we’ve been talking a lot about e-commerce & lately even more about m-commerce. So Let’s start off by... read more →
This year Apiumtech received a lot of projects regarding mobile: m-commerce, push notifications, mobile apps etc Its not a secret anymore that mobile became an essential part of our lives... read more →
I am sure that most of you know about the Mobile World Congress, the largest reunion of the mobile related industry executives that has been taking place in Barcelona since... read more →
BARCELONA IS THE FIRST EUROPEAN INNOVATION CAPITAL The European Commission has awarded the European Capital of Innovation (“iCapital”) prize to Barcelona (Spain) “for introducing the use... read more →