A4PAY CASE STUDY

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A4PAY is the official website of the Association for Payment Innovation, a European trade association representing all aspects of the Payments industry.

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TECHNOLOGIES USED

CMS (wordpress), PHP, Bootstrap, Underscore.js, jQuery,

CHALLENGES & SOLUTIONS

A4PAY is the official website of the Association for Payment Innovation, the goal was to create an MVP to publicize the Association and allow payment professionals and organizations to progress in the digital economy. Through a portal where they will have the possibility of training and access to a directory of experts. We created an intuitive CMS-powered platform and various third-party integrations to automate and streamline daily operations.

USER EXPERIENCE DESIGN CHALLENGES

The goal was to provide professionals and organizations with a directory of experts as well as the possibility of training. We hand-sketched the first design solutions, used low-fidelity wireframes, worked on final art design and rapid prototypes that show concrete characteristics and behaviors for membership and expert sections. We create the logo, as well as a brand book and its different social media applications.

Working with Mari Carmen has been exciting and a learning experience in itself. Her understanding of design and her intuition when it comes to what makes the user tick has been essential to bring out a competitive product and just seeing it makes you want to use it. We would recommend Mari Carmen to anyone.- Pablo Petinari - CBDO Dots