A Casa Bianca had a well-designed brand and a solid website that was already built. Their main goal was to reach mobile customers, which is why they wanted to go responsive.

We determined the main areas users were interested in: shopping and newsletter sign in. After that, we oriented the mobile site to focus on those two main tasks. Also, we designed a creative mobile look and feel, always following the brand’s guidelines. Finally, we analyzed and established the easiest and fastest way to shop online.